#DigitalDay26! Students from The Purbeck School were thrilled to team up with professionals from Salo Creative, who worked with them to complete the BIMA (British Interactive Media Association) Digital Day Challenge.

Students worked in small teams to tackle a real brief from Vue: how can digital ideas make Vue the cinema young people choose first, and keep them coming back to? The teams worked through the same process agencies use, discovering, strategising, designing and delivering their ideas, before pitching their finished solutions at the end of the day.

We were incredibly proud of how well our students worked together throughout the challenge. They demonstrated excellent teamwork, creativity and communication skills, impressing the professionals from Salo Creative with their ideas, enthusiasm and professionalism.

A huge thank you to the Salo Creative team for sharing their expertise and giving our students a valuable insight into the world of digital media and creative industries.

#DigitalDay26 #BIMADigitalDay #SaloCreative #FutureReady #Teamwork #Creativity #ThePurbeckSchool #CareersEducation